Case Study: Broadcasting Sport at the Highest Level with FIBA

Sports broadcasts sit at the opposite end of the spectrum from a formal panel discussion. Working with FIBA, the international basketball federation, means producing live coverage where the action moves fast, the crowd is loud, and viewers expect the kind of multi-angle, replay-driven coverage they see on TV.

The challenge. Live sport leaves no room for a missed angle or a slow cut. Coverage needs to keep pace with fast transitions in play, capture reactions from players and crowd, and hold up on arena networks that aren't always built for broadcast-grade connectivity.

Our approach. We deploy multiple camera positions covering the court from different angles, with a technical director switching live between them, and redundant connectivity so a venue's network limitations don't become the viewer's problem.

The result. FIBA counts on vzivo for that kind of broadcast-grade sports coverage — experience that carries over directly into how we approach any fast-moving, high-pressure live event.